If you're like me, each morning you greet an e-mail inbox stuffed
with a new breed of fiendishly clever spam that somehow manages to
elude your spam filters.
Earlier this year we thought the good guys were winning the war
against spam. Back in January, I talked to spam fighters who were
claiming victory in the spam wars. One company told me that the
volume of spam had stopped growing at double-digit rates for the
first time.
But that may have changed. Researchers and IT managers are now
complaining that spam levels have risen significantly in recent
months -- some organizations have reported increases as high as 80
percent. Overall spam volume has increased 67 percent since August
2006, according to Barracuda Networks, an enterprise security
appliance vendor.
So what's changed? How are spammers managing to sneak their
messages back into your inbox? And what can you do to protect
yourself?
New and Improved Spam
Spam used to be strictly text based and commercial in nature,
touting herbal remedies, linking to porn sites, and coming from
average-Joe spammers looking to make some extra money.
Spam fighters were able to block this type of spam based on key
attributes, such as words and phrases typically found in spam. They
could also block e-mail that came from a known spammer, or filter
spam based on the links that the messages contained. If an e-mail
contained links to a porn site, for example, then a filter might
reasonably guess that was spam.
The new breed of spam manages to evade filters because it contains
no suspect words, is sent from hundreds of thousands of different
PCs, and includes no links. How does it work?
The new spam evades traditional spam filters because it doesn't
include any text -- instead, it uses an image embedded in the body
of an e-mail to deliver its message. This image includes text that
displays the spammer's message. But to make it hard for spam
filters that may use optical character recognition technology to
scan and read the text in the images, spammers are getting
sneakier. They're sending pictures with textured backgrounds or
various colors to throw off the filters. They're also varying the
font for each letter of the text. This way a spam filter can't
tell an unsolicited stock tip from a holiday picture of the
family.
Image spam currently accounts for up to 40 percent of incoming
e-mail, according to McAfee Avert Labs . A year ago image spam
accounted for less than 1 percent of the total spam received, the
company reports.
Pump-and-Dump Spam
The look of spam isn't the only thing that has changed. Much of
the new spam no longer depends on people clicking a link or
downloading a Trojan horse. Instead, the single purpose of most
image spam today is to promote a specific company's stock -- it's
a "pump and dump" stock scheme.
Here's how it works: People behind the scam typically buy a bunch
of penny stock in a company. Next, they send out millions of spam
messages touting that stock -- typically via zombie computers
(owned by home PC users). When enough people buy the stock -- and
believe it or not, some people actually do -- the spammers sell
their holdings and make a modest return.
How many people actually fall victim to these stock tips? A spammer
can make a 5 to 6 percent return in just a few days from stock
hyped via spam, according to a recent study conducted by
researchers at Oxford University and Purdue University. The
researchers also found that spam recipients who invest in those
same stocks lose about 7 percent of their investment.
These types of pump-and-dump spam stock schemes are growing
exponentially on the Web, according Stephen Pal, vice president of
product management for Barracuda Networks , an enterprise security
appliance vendor.
Organized Crime
The recent explosion in image spam that hawks penny stocks is
likely the work of Russian hackers controlling an army of botnet
PCs, says Joe Stewart, senior security researcher at SecureWorks .
A botnet is a network of hijacked PCs that forward spam or viruses
over the Internet to other computers without the knowledge of the
zombified PC's owner. As many as 100,000 PCs make up this army,
and they're probably seeded with the SpamThru Trojan , Stewart
says.
This botnet army is very advanced, Stewart says. The SpamThru
Trojan scans a PC for viruses and removes competing malware files,
he says. Once a PC is infected, it becomes a zombie controlled by a
central server. A botnet army this large is capable of sending a
billion spam messages a day, Stewart says.
Our best hope for stopping the scourge of image spam rests with the
spam fighters. One way you can help is by giving feedback to your
e-mail provider. Companies like Barracuda Networks and e-mail
providers like Google Gmail and AOL ask that their customers
identify the spam they receive by pressing a "this is spam" button,
rather than just hitting Delete. This feedback helps companies
prevent the same messages from reaching other inboxes.
Chasing down the spammers is as futile as investing in the penny
stocks they promote, experts say. Right now resources for fighting
spam are best focused on protecting people -- not going after the
bad guys, Stewart says. "The fact is that law enforcement doesn't
have the authority or resources to track down spammers," Stewart
says.
That leaves little hope for those of us on the receiving end of
spam. For now, all we can do is make sure our antivirus and
antispam software is up-to-date.